When I left you last, I was recovering through Day 2 of my trip to SXSW. In my plans, Day 3 was to be the day of moving past lessons learned and into ownership of this conference and how to do it right. Also, there was going to be some included bits about the city of Austin itself (thus, the “Fear and Loathing” line in my title, which I was using to refer to Austin’s famous bats).
That would’ve been nice, right?
Here’s the thing, sometimes when you gather tens of thousands of people into a convention center, and make them sit and eat and talk together, some of those people will be sick, and their germs will pass from one person to the next. Well, I got some germs, and I got really sick. I still managed to get to all of the presentations I wanted to attend, but beyond that, I couldn’t get much else done. By the end of my day, I was spent.
Here’s the rundown: The two highlights of my day were talks from Anthony Bourdain and a panel discussion about gender bias in the tech industry featuring US Chief Technology Officer Megan Smith.
But those were just the biggest presentations, another great one came from Bark & Co. co-founder, Henrik Werdelin spoke about brand building methods.
So, despite the sickness, Day 3 was a good day.
More to come. Stay tuned.